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Hello!

Welcome to the Market Lane coffee subscription site!

History & About the Company

Market Lane Coffee, founded in Melbourne, is committed to sourcing, roasting, and brewing exceptional coffee with a strong emphasis on quality, sustainability, and transparency. The brand focuses on forming meaningful connections with suppliers and customers, ensuring every cup tells the story of the hardworking farmers behind the beans. Through its bustling Melbourne cafés and a subscription service that delivers freshly roasted beans to homes and coffee shops in Brisbane, Market Lane aims to create an unforgettable coffee experience. Their design concept emphasizes timeless elegance with minimalist aesthetics, educational swing tags, sustainable materials, and distinctive shelf presence, all while celebrating the farmers who grow their coffee​. This assignment will develop a branding scheme, packaging, and a point of difference feature/additive for a new filter coffee range coming this spring. The packaging must be appropriate for shipping on a subscription-based model and also for displaying in coffee shops around Brisbane.

Sustainability

All bags are fully recyclable, all coffee is sourced locally and sustainably.